Tips for naming your app

Hint at the function

The best app names give users a clue about what the app does. Clear beats clever — if people can't figure out what it is, they won't download it.

Think about app store search

Search discoverability matters on the App Store and Google Play. If a keyword fits naturally into your name, it can significantly boost organic installs.

Test it out loud

Say the name out loud a few times. If people stumble over it, they won't be able to recommend it to a friend. Pronounceability is a feature.